Business is never the purpose, but only the tool we use to achieve our ultimate purpose

Sarel Visser - founder of Grovation Group

Every risk is worth taking as long as it’s for a good cause and contributes to a good life

Sir Richard Branson - founder of the Virgin Group

A little bit of good can turn into a whole lot of good when fueled by the commitment of a social entrepreneur

Jeffrey Skoll - Skoll Foundation

Our conviction

We believe that business is the only tool that can sustainably solve Africa’s challenges. When business solves any problems at a profit, it results in a self-funded and more sustainable solution that creates lasting impact.

Our offering

We focus on providing alternative financing in the form of commercial rentals in the agri industry. These are our share classes: 


Investing in livestock rental companies, that provide livestock farmers with alternative financing in the form of commercial rental agreements to fund the expansion of their herd.


Investing in equipment rental companies, that provides farmers with alternative financing in the form of commercial rental agreements to fund their depreciating non-income generating movable assets.

Aligned with sustainable development goals

Our investment criteria are aligned with the UN’s Sustainable Development Goals. Each Share Class’ Investment Mandate is linked to relevant SDGs. Any future Share Classes issued will also be linked to selected SDGs.

Our board of directors

Sarel Visser
Chief Executive Director at Grovation Group


Sarel is a seasoned entrepreneur and business adviser with close to 20 years of experience. He believes that business is the only tool to solve the world’s problems sustainably. As such, he has dedicated his life to helping organisations develop profitable models to solve these problems. He also invests in organisations who share this philosophy. Sarel gained much of his experience while working for PwC South Africa and USA, after which he co-founded the Grovation Group. Sarel loves Africa and is passionate about developing entrepreneurs and leaders, and repopulating Africa with rhinos.

Johannes (Joe) Coetzer
Non-executive Director 


Joe is currently the head of Strategic Resources (Forests) at Mondi South Africa. With more than 30 years’ experience, Joe is an experienced executive leader with a proven track record in areas such as finance, corporate governance and executive management. He is a qualified chartered accountant (SA) and has served as executive and non-executive director on the boards of companies in the SAFCOL Group. He is at present serving as a trustee on the Anglo Medical Scheme as well as the local Mondi retirement fund. Joe is passionate about making an impact in South Africa and Africa and he enjoys sharing his wisdom and experience.

Contact details

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